Jennifer Hyman CEO built her $120 million company with a simple 2-word lesson:

Jennifer Hyman says she learned one of the most important lessons of her career as a 22-year-old intern

Rent the Runway CEO started her company as a Harvard graduate student

Beautiful high end clothes to be rented for cheap would "cannibalize" her consumer base

Rent the Runway wasn't necessarily aimed at von Furstenberg's customers

Younger people who wouldn't normally be able to afford DVF clothes.

In other words, they could help von Furstenberg grow her consumer base

Jennifer Hyman CEO  of Rent The Runway with Husbands.